ACTIVISION
PUBLISHING PARTNERS WITH NICKELODEON

ON GLOBAL LICENSING DEAL AROUND NETWORK’S HIT TV SERIES

SANTA MONICA, CA – May 13, 2009 – Activision Publishing, Inc. (Nasdaq: ATVI), and Nickelodeon today announced a global partnership where the two companies will create an all-new videogame based on the number-one live-action kids’ television show iCarly. Releasing internationally this Fall, the videogame will bring the interactive elements from the series to Wii™ and Nintendo DS™ for the first time.

“iCarly is a groundbreaking show that encourages viewers to contribute content of their own,” said David Oxford, Activision Publishing. “This game is a natural extension of that creativity, and allows players to interact with the characters they know and love through a variety of different ways, any time they like.”

“In order to make a property as huge and irreverent as iCarly into a videogame, we tapped into the interactive model of the show itself,” said Steve Youngwood, Nickelodeon/MTVN Kids and Family Group. “iCarly’s entire premise is to allow kids and tweens to actively participate in their entertainment experience, and Activision is doing a phenomenal job in recreating that for Wii™ and Nintendo DS™ systems.”

In the iCarly videogame, the possibilities are truly endless as players help Carly, Sam, Freddie and the other characters from the hit TV series craft all-new webisodes of the show in an original storyline designed specifically for the game. Fun and frenetic mini-games, presented as show skits, capture the creativity of the series, and allow players to work with the characters through new adventures. The innovative iCreate mode provides opportunities for gamers to add their own touches to the webisodes by swapping out props, characters, color schemes, audio, intros, outros and more. Up to four players can either compete or cooperate together on Wii to complete the skits and earn Web-Cred, which can then be used to purchase new items, props, accessories and locations from in-game websites.

Nickelodeon’s iCarly, a web show within a show, is the number-one live-action program on all of broadcast and basic cable television with kids and tweens, and the top kid-targeted live action series on basic cable with total viewers. It averages nearly 26 million total viewers each week (source: Nielsen Media Research). The show’s companion website www.iCarly.com recently boasted its best month ever in March among total visits, visitors and page views (source: comScore Media Metrix March 2009).

For more information visit www.activision.com.

ACTIVISION PUBLISHING RETURNS TO THE
BATTER’S BOX THIS SUMMER WITH LITTLE
LEAGUE® WORLD SERIES BASEBALL 2009

SANTA
MONICA, CA – MARCH 10, 2009 – Activision
Publishing, Inc. (Nasdaq: ATVI)
announced today that Little League® World Series Baseball 2009,
the sequel to 2008’s acclaimed hit baseball game, will be released this
June for Wii™ and Nintendo DS™. The title is a natural progression
for the franchise, offering Little Leaguers and their families more features
and refined, accessible gameplay.

“We are very proud of the warm reception
our first Little League baseball video game received last year,” said
David Oxford, Activision Publishing. “Little League® World Series Baseball 2009 aims
to broaden the franchise’s appeal even wider, giving experienced gamers a sense
of depth and to feel more challenged while still making it easy for parents or
grandparents to pick up and play!”

Little League® World Series Baseball 2009 is the
second officially licensed Little League® video game for next-generation
consoles, and once again it is being developed by world renowned Japanese
studio NOW Production. Players will
have the chance to become a Little League World® Series baseball Champion,
or play with up to three other friends in a variety of exhibition modes. New
features include a full team editor, regional tournaments, all new stadiums,
new skills challenges, an expanded set of collectible content and much more.
Both versions improve upon the popular motion and stylus controls,
respectively, for batting and pitching.

“The response to last year’s game was phenomenal,
and Little League fans have been enthusiastic in giving us ideas for the 2009
version,” Jud Rogers, Sr. Marketing Executive, Little League
International. “Activision and NOW Production are the best partners
imaginable and we look forward to creating the best family-friendly baseball
game of all time.”

For more information, visit www.activision.com.

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PS3 Screen

SANTA MONICA, Calif., Dec 09, 2008: Activision Publishing, Inc. (Nasdaq: ATVI) has released new details on X-Men Origins: Wolverine, whose titular hero is one of the most popular Marvel characters of all time. The video game, scheduled for release in May 2009, coincides with the global debut of Twentieth Century Fox’s release of its feature film, X-MEN ORIGINS: WOLVERINE, which is also based on the famous Marvel character.

From the award-winning studio Raven Software, the video game enlists players to experience the tormented origins of Wolverine, from his escape of the Weapon X facility to the jungles of Africa and beyond. The game is currently in development for the Xbox 360 TM video game and entertainment system, PLAYSTATION ® 3 computer entertainment system, Windows ® PC, Wii TM home video game system, Nintendo DS TM , PlayStation ® 2 computer entertainment system and PSP ® (PlayStation ® Portable) system, and is not yet rated by the ESRB.
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