SAVE THE PLANET AS ONLY A MONSTER CAN IN ACTIVISION’S MONSTERS VS. ALIENS

SAVE THE PLANET AS ONLY A
MONSTER CAN IN ACTIVISION’S MONSTERS VS. ALIENS™ VIDEO GAME

Santa Monica, CA – March
24, 2009 – When aliens attack, monsters fight back in Activision
Publishing, Inc.’s (Nasdaq: ATVI) Monsters vs. Aliens™,
the video game based on the highly anticipated 3D feature film from DreamWorks
Animation SKG, Inc. (Nasdaq: DWA), which will debut on March 27.  Starting
today, gamers can experience heart pounding action and silly antics as they
lead a dynamic team of misfit monsters on a mission to protect earth from
destruction. 

“Monsters vs.
Aliens allows players to control the characters from the film and use
their unique abilities to battle alien enemies throughout the game,” said
Rob Kostich, head of marketing for licensed properties,
Activision Publishing, Inc.  “Players invite a friend to grab
a Wii Remote™ or controller and join forces at any time to help clear
enemies, collect monster DNA and overcome obstacles as their favorite monster
heroes.”

The Monsters vs. Aliens
video game calls players into action to battle against Gallaxhar and his alien
robot army.  Taking on the roles of The Missing Link, the macho half-ape,
half-fish; the gelatinous, indestructible and always hungry B.O.B.; and
Ginormica, the 49-foot-11-inch tall woman, gamers team up with the helpful
genius Dr. Cockroach, Ph.D. and Insectosaurus, the 350-foot tall grub to defeat
the alien invaders.  Players master the unique and diverse abilities of
each character as they ooze, brawl, skate, puzzle solve, climb, crawl, jump and
race through more than 20 levels on Earth and through outer space. 

Monsters vs. Aliens was developed for the console
and PC platforms by Beenox, Inc. and for Nintendo DS by Amaze
Entertainment. 

The game is available
for the Xbox 360® video game and entertainment system
from Microsoft, Wii and the PLAYSTATION®3 computer entertainment system for a suggested retail price of $49.99; the PlayStationÒ2 computer entertainment system and Nintendo DS for the suggested
retail price of $29.99 and Games for Windows® for a suggested retail price of
$19.99.  The console and Game for Windows versions have been rated
“E10+” (Cartoon
Violence, Comic Mischief); the handheld game has been
rated “E” (Comic Mischief, Mild Cartoon Violence) by the ESRB.

For more information on the Monsters
vs. Aliens video game, please visit www.MonstersvsAliensGame.com.