iyamoto Makes CNN Money’s “The 50 Who Matter Now”

This an excerpt from a CNN Money article:

If you recognize the name Donkey Kong, Mario, or Zelda, you’re familiar with Miyamoto’s work — and if you’ve come within shouting distance of a 14-year-old lately, you’ve probably heard about his latest creation: the Nintendo Wii.

The Wii’s motion-sensitive controller has injected a physical dimension into the videogame business, but the real genius of the Wii may be that it appeals to people outside Nintendo’s traditional middle-school demographic. By marketing the Wii aggressively to 25-to 49-year-olds, Miyamoto is breathing new life into a $30 billion industry that was starting to stagnate.

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