GameCrazy’s Holiday 07 Most Wanted survey show kids/teens are looking towards Nintendo

WILSONVILLE, Ore., Sept. 17 /PRNewswire-FirstCall/ — Video games and game systems will continue to be hot holiday gifts this year, with more than 80 percent of tweens and teens expecting to ask for a video game title, game console or handheld system, according to a recent survey by Game Crazy, a video game specialty retailer. Game Crazy went straight to the source to find out the video game gifts that will make kids happiest during the holidays. The survey found that, across all ages and genders, Guitar Hero, Mario Party DS, Super Mario Galaxy, My Sims and Halo 3 are some of the most-wanted video game titles. The Nintendo Wii and Sony PS3
will also continue to be hot sellers.

Most-Wanted Games (8-17 Year-Old Boys and Girls)
– Guitar Hero (Rated T)
– Mario Party DS (Rating Pending)
– Super Mario Galaxy (Rating Pending)
– My Sims (Rated E)
– Halo 3 (Rated M)

Girls
– 8-10 Years-Old:
– Nintendogs (Rated E)
– Mario Party DS (Rating Pending)
– My Sims (Rated E)
– Mario & Sonic at the Olympic Games (Rating Pending)
– Guitar Hero (Rated T)

– 11-13 Years-Old:
– My Sims (Rated E)
– Mario Party DS (Rating Pending)
– Nintendogs (Rated E)
– Super Mario Galaxy (Rating Pending)
– Guitar Hero (Rated T)

– 14-17 Years-Old:
– Guitar Hero (Rated T)
– My Sims (Rated E)
– Mario Party DS (Rating Pending)
– Super Mario Galaxy (Rating Pending)
– Halo 3 (Rated M)
Boys
– 8-10 Years-Old:
– Super Mario Galaxy (Rating Pending)
– Pokemon Battle Revolution (Rated E)
– Mario Party DS (Rating Pending)
– Transformers (Rated E10+ or T)
– Mario Strikers Charged (Rated E10+)

– 11-13 Years-Old:
– Guitar Hero (Rated T)
– Halo 3 (Rated M)
– Madden 08 (Rated E)
– Need for Speed: Prostreet (Rating Pending)
– Tony Hawk’s Proving Ground (Rated E10+ or T)

– 14-17 Years-Old:
– Halo 3 (Rated M)
– Guitar Hero (Rated T)
– Madden 08 (Rated E)
– Super Mario Galaxy (Rating Pending)
– Need for Speed: Prostreet (Rating Pending)

Most-Wanted Video Game Systems:

Girls
– 8-10 Years-Old: Nintendo Wii, Nintendo DS, Sony PS3
– 11-13 Years-Old: Nintendo Wii, Nintendo DS, Sony PS3
– 14-17 Years-Old: Nintendo Wii, Sony PS3, XBOX 360

Boys
– 8-10 Years-Old: Nintendo Wii, Sony PS3, XBOX 360
– 11-13 Years-Old: Nintendo Wii, Sony PS3, XBOX 360
– 14-17 Years-Old: Sony PS3, XBOX 360, Nintendo Wii

SURVEY METHODOLOGY
The Game Crazy survey was conducted online August 17-20, 2007, by Weekly Reader Research. 1,000 U.S. male and female participants, ages 8-17, were recruited from Weekly Reader Research’s INSIDERS survey research community. Random sampling procedures were employed to ensure the respondents accurately reflect the nation’s 42.7 million 8-17 year olds in terms of age, race/ethnicity, gender and census region. The margin of error is +/- 3.2 percent at the 95 percent confidence interval.